Luvera Law Firm

Project Description

Legal Website Design and Development for Seattle-Based Personal Injury Law Firm

With decades of experience under its attorneys’ belts, Luvera Law Firm handles cases in a number of fields related to personal injury law including, but not limited to, wrongful death, medical malpractice, and corporate wrongdoing. Luvera’s lawyers take on both small- and mid-sized cases and put their clients first; they make informed recommendations and are skilled in trial.

They’ve gained national recognition for their work and constantly strive to create positive change for both their clients and the world at large.

Project Objectives

Luvera came to us with a website that was both functionally and aesthetically out of date. The Luvera team wanted to boost their digital presence with an attractive, navigable, and highly functioning website that could further their team’s reputation as thought leaders in the industry, increase the brand’s visibility online, and inspire prospective clients to reach out and contact them.

Website Design and Development Successes

We built Luvera’s new website on FusionCMS, a content management system that allows us to design sites that are flexible and SEO friendly. Fusion also makes it easy for clients to update their site content, whether the task at hand is to add an additional staff member to the team pages, edit practice area information, or share news and successes via the company’s blog.

The design itself is at once bold and dignified. It makes rich use of the logo’s stately orange gold to highlight calls to action, create section separation, and introduce keyword-rich headings. Relatedly, we built out an attractive and animated page load graphic featuring Luvera’s logo; this increases the brand exposure, user interest, and feeling of professionalism before each page even appears.

We also designed and developed an about page template that can expand or shrink as needed depending on desired content adjustments. Much like the homepage, each content area is sectioned off by theme and separated by contrasting background spaces, making the user journey down the page intuitive and engaging. All these elements help share Luvera’s brand narrative and increase the perception of Luvera’s team as professional and highly skilled in the field of personal law.