Amazon Channel Sales
Amazon channel sales are the most frequently requested channel sales services, so we've listed our options below.
Amazon Performance Audit
A one-time engagement that includes six (6) hours of dedicated work from multiple efelle departments and one (1) hour of Q&A with efelle staff to discuss any Amazon topics not covered in the audit.
What`s included in the audit of your brand on Amazon?
- Analysis of your presence on Amazon
- Identify weaknesses and strengths
- Find opportunities for growth and optimization
- Provide you with a concise summary of audit findings
You will also receive one (1) Amazon Competitor Research report from the category of your choice.
Seller Central (North America, EU, Japan, India, and China)
General Account Management
- Amazon Account Creation
- Serve as primary point-of-contact for seller support and customer service issues
- Enrollment in Brand Registry
- Create new listings and provide regular SEO and visual content updates for existing listings
- Weekly or monthly inventory assessment, forecasting, and recommendations
- Quarterly FBA (Fulfilment by Amazon) audit to identify which items are not enrolled and which items should be.
- Watching for and making best efforts to remove negative seller feedback while adhering to Amazon’s TOS
- Ensure seller account is not in violation of Amazon TOS
- Stay abreast of new features and their cost/benefit to the client
- Provide robust monthly and quarterly sales, performance, and recommendation reports
Marketing
- Research, develop, and implement successful marketing calendar that encompasses:
- Increasing the visibility of existing items
- Successful launches of new items
- Peak selling seasons on Amazon
- Promotional resources like coupons, subscribe and save, and paid search
Implement successful email campaigns to drive product reviews and seller feedback
Design and build Amazon Storefront and Enhanced Brand Content*
Provide robust monthly and quarterly reports detailing results of ad campaigns
*Additional fees apply for photography, video and graphic design services
VENDOR CENTRAL (North America, EU, Japan, India, and China)
General Account Management
- Serve as primary point-of-contact for vendor central communication
- Enrollment in Brand Registry
- Create new listings and provide regular SEO and visual content updates for existing listings
- Weekly or monthly inventory assessment, forecasting, and recommendations
- PO management
- Chargeback mitigation
- Watching for and making best efforts to mitigate or remove negative product feedback
- Stay abreast of new features and their cost/benefit to the client
- Provide robust monthly and quarterly sales, performance, and recommendation reports
Marketing
- Research, develop, and implement successful marketing calendar that encompasses:
- Increasing the visibility of existing items
- Successful launches of new items
- Peak selling seasons on Amazon
- Promotional resources like deals, coupons, subscribe and save, and paid search
- Design and build Amazon Brand Store and A+ Content*
- Provide robust monthly and quarterly reports detailing results of ad campaigns
*Additional fees apply for photography, video and graphic design services
Looking for an amazon.com eCommerce Channels Sales Partner?
With every client, we are looking to create a partnership where we can integrate our team to create a powerful force using our combined marketing skills with your passion and knowledge of your business. If you want to learn more about our methods contact us and we can talk about how we can increase your channel sales strategy.
Download eCommerce Channel Sales Case Studies
Clicking a case study below will download a brief to you 'downloads' folder:
Most Recent Blog Post on Channel Sales
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The Top 3 Challenges in eCommerce Channel Sales Management
In the eCommerce world, a channel is a system of bringing the goods from the manufacturer/seller to the buyer/consumer.
Any form of management entails some degree of command, influence, and enforcement on either an individual or a team to extract business performance. Therefore, channel management becomes complex owing to the various elements of the management pertaining to the channel.
Here are three such challenges ... more