Amanda

We recently expanded our Google Analytics integration, adding the option to track ecommerce transactions through your analytics account. By enabling this option, completed ecommerce transactions are automatically sent to Google Analytics... read more

Sure, you want your website to look great. It might even have some bells and whistles to give it a personal touch. But web design and development is just as much a science as it is an art and it takes a lot more than a pretty façade to pull real weight. That's where the technology driving your site and the skill of your developers come into play. read more

While apps are widely seen as the next level for most companies, when your boss asks if you should consider developing one, the short answer is that you probably don't need it, so long as your site is friendly enough for mobile users. read more

More often than not, businesses conceal themselves behind their connected devices — you have no idea who they are, or if they actually are concerned about your relationship. No matter how tech savvy you or your company may be, meeting face-to-face and looking someone in the eye is still the most effective way to convey your credibility, sincerity and confidence. How you comport yourself is oftentimes more important than what you say; it reveals who you really are and what you stand for. read more

If you see a sudden spike if referral traffic, don't get too excited just yet. It could signal a problem with spam bots that makes it very difficult to tell if your web design changes, marketing efforts and social media initiatives are having their intended effect. read more