New eCommerce Website for XKGLOW

We’ve Launched a Brand New Website Redesign for Illinois LED Lighting Company

About XKGLOW

Founded in 2009, XKGLOW leads the way in LED lighting and specialty controllers. With a small but mighty team of designers, they craft every product in-house, ensuring superior performance and user-friendly design. With a passion for automotive customization and a commitment to their community, XKGLOW continues to bring cutting-edge technology and style to their industry.

Goals for Redesign

For this eCommerce website redesign, our main goals included:

• Incorporating white into the design to align with updated packaging, catalogs, and product imagery
• Enhancing the visual appeal to reflect the client’s expertise in advanced lighting systems
• Showcasing the client’s identity as a passionate team of automotive and off-road enthusiasts

Website Design & Functionality Highlights

For the design of this eCommerce website, our design team refreshed the aesthetic to align with the client’s updated branding, incorporating white as a key design element across all major web pages. This clean, modern look complements their advanced lighting systems and aligns with their updated packaging, catalogs, and product imagery. The design also reflects the client’s personality as a team of car, bike, and off-road enthusiasts, ensuring the site feels engaging and authentic to their target audience.

This website was developed on FusionCMS, a content management system ideal for managing content seamlessly, paired with BigCommerce for its robust eCommerce capabilities. FusionCMS ensures easy updates and content organization, while BigCommerce supports the client’s sales needs with a scalable, reliable platform. Together, these systems provide the client with a user-friendly, powerful solution to manage their online store and showcase their cutting-edge LED lighting products.

For more information on this website redesign and to see a before and after, check out our portfolio.

Interested In Your Own eCommerce Website Redesign?

We’re here to help. At efelle, we’ve got over 18 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.