Website Project Launches

Kevin Gamache Posted by Kevin Gamache on August 15, 2024

Peninsula Heat Launches New Professional Services Website on FusionCMS

Peninsula Heat Launches New Professional Services Website on FusionCMS

We’ve Launched a Brand New Website Redesign for Washington HVAC Company

About Client

Peninsula Heat has been a trusted part of the Olympic Peninsula community for over 20 years, providing expert HVAC services that enhance home comfort and energy efficiency. Their dedicated team of technicians and installers bring decades of experience, ensuring top-notch service and environmentally sound solutions for their neighbors.

Goals for Redesign

For this website redesign, our main goals included:

  • Modernizing the website design while maintaining a vibrant and approachable aesthetic
  • Enhancing the user experience by incorporating clear call-to-action buttons and lead generation forms
  • Evolving the logo to align with the updated design while preserving brand recognition
  • Ensuring the site is user-friendly for older audiences while appealing to a broad demographic

Website Design & Functionality Highlights

For the design of this website, our design team focused on creating a vibrant and modern aesthetic that resonates with both new and existing customers. We carefully balanced bold design elements with an approachable and friendly tone, ensuring that the website feels welcoming with an intuitive flow. The logo was subtly evolved to match the refreshed design, maintaining brand recognition while aligning with the new visual direction. We also prioritized clear and accessible navigation, making it easy for visitors to find information and connect with the client.

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This website was developed on FusionCMS, a content management system that provides the perfect blend of flexibility and functionality for their needs. FusionCMS allows them to easily manage their service information and lead generation efforts, streamlining customer interactions with strategically placed call-to-action buttons and forms. The platform’s robust features enable them to update content efficiently, ensuring the website remains a dynamic tool for driving business growth and building trust within the community.

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For more information on this website redesign and to see a before and after, check out our portfolio.

Interested In Your Own Professional Services Website Redesign?

We’re here to help. At efelle, we’ve got over 18 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.