Website Design & Development

Kerry Sweeney Posted by Kerry Sweeney on July 12, 2012

Picking the Right eCommerce Shopping Cart Software

Picking the Right eCommerce Shopping Cart Software

Here's what you should keep in mind when buying shopping cart software for your ecommerce website.

One of the most important aspects of your Seattle eCommerce Website Servicesecommerce website is its shopping cart software because it directly impacts your website's user experience. A shopping cart is essentially the portion of your ecommerce website that manages transactions. It allows customers to choose items and store them in a cart until they're ready for checkout. But that's only the part that customers see. Any ecommerce business owner who has installed shopping cart software knows that shopping carts also have the ability to generate reports, convert currencies, integrate with the look and feel of your website, and more.

Selecting the right shopping cart software for your ecommerce website is important, but the sheer number of ecommerce shopping carts on the market today is overwhelming – and there's no such thing as a one-size-fits-all solution. Here are some tips for finding the right ecommerce shopping cart software for your needs and your customers' needs.

Write down a List of Features

What kinds of reports do you want your shopping cart software to generate? Do you want your shopping cart to notify you when items are running low in stock? Do your customers need gift certificates, product reviews or the ability to look up shipping prices in real-time? Create a list of the features that you need in order of priority. Look at the shopping carts of other ecommerce websites to get ideas and take note of features that you like and dislike.

Find shopping cart software that comes equipped the features you need right out of the box or that gives you the ability to add on the specific features you need. Some things you may want to look for include the following: 

  • SEO-friendliness
  • Coupon code support
  • Customer reviews
  • Multiple product images
  • Reports on keyword searches, customers who did not purchase anything, etc.
  • Ability to convert currencies at checkout
  • Customizable design templates
  • Ability to put products on sale
  • Ability to display shipping costs and tax
  • Wish list option l  Product sharing and recommendation
  • Cross-selling functionality
  • Special discounts or offers for increasing order size
  • "Save cart" functionality, so customers can come back later

Once you determine what your most critical requirements are, check out various shopping cart software websites. Eliminate any options that don't meet your needs. 

Boost Sales with efelle's Ecommerce Shopping Cart Solution

Let efelle take care of your ecommerce website, so you can focus on running your business! Our shopping cart software, CommerceFusion, is a secure, robust, and scalable solution that will ensure the smooth operation of your ecommerce business. CommerceFusion is easy to use and can be tailored to your specific needs. To learn more about how our shopping cart solution can help your ecommerce business generate more revenue, give our ecommerce specialists a call at 206.384.4909 or fill out our online contact form to set up a free consultation. 


See Also:

10 SEO Tips for Ecommerce Websites

10 Twitter Tips for your Ecommerce Website