Jessica

Email marketing has high conversion rates because people who have opted in to receive email updates from your company are more likely to be serious about buying a home and closer to making a purchase decision. Your email subscriber database is hands down one of the most valuable marketing assets at your disposable, and every email you send out has the potential to lead to a sale. read more

When it comes to Facebook business pages, online-marketing-seattle.jpgif you build it, they probably will not come, no matter how much you hope that "likes” will magically appear. You must lure people to your Facebook page and encourage them to "like” it if you want to build a significant following. Here are 7 tips and tricks that will help you get more Facebook "likes”, sans the blood, sweat, tears, and paid ads. read more

Are you committing any of these common ecommerce website design blunders? read more

The times are a-changin' for companies with a Facebook presence. Earlier this month, Facebook released an update for its business pages so that companies could switch to the new timeline format, which is similar to the format now used on personal Facebook pages. read more

Coast2Coast Kitchen has a background in retailing "all things kitchenware". The company started on Amazon.ca and saw such a positive customer response that they were inspired to enlist efelle's help to design and develop their eCommerce website! On their new website, they have hundreds of cookware and bakeware products ranging from apple canning tools to cupcake decorating sets. Their goals with their new site are to bring their passion of cooking directly to the consumer and to act as a resource to inform and educate everyone that shares the same passions. read more